Turning raw data into valuable consumer insights
Our analytics dashboard uses Wi-Fi technology to provide anonymous, location-based insights for retail spaces. It turns free Wi-Fi into a powerful marketing tool, enhancing CRM systems and customer loyalty databases for malls, brands, and retailers, making physical stores part of a digital marketing strategy.
We gather shopper data during Wi-Fi sign-in and use it for location-based marketing via email and SMS. This allows personalized messages based on location, demographics, in-mall activities, and preferences, enabling real-time retargeting and rewards to improve the shopping experience and drive engagement.
Shaping the shoppers journey
In retail, connecting with customers at the right moment and through the right channel is key. By delivering relevant content in the right context, brands can influence shoppers' decisions.
To enhance this, we’ve developed Tag2Till, a tool designed to drive in-store traffic and increase spending at the point of sale. Tag2Till allows retailers to easily create, issue, and redeem trackable offers like coupons, vouchers, and rewards. It integrates with Point of Sale (POS) systems, streamlining transactions while providing valuable insights to help retailers optimize their marketing.
