Robertsons_old
Robertson's
Type: Display | Video | Lead Generation
Type: Display | Video | Lead Generation
Robertsons wanted to drive video views and awareness around the Robertson’s Masterblends range. A video campaign, supported by a display campaign, was flighted across various venues, including malls, regional airports and township tavern venues, some with Complimentary Wi-Fi access enabled and others without. At venues where Complimentary Wi-Fi wasn't available, Robertson's offered users 100MB Free Wi-Fi in exchange for watching the video.
131,480
VIDEO VIEWS IN 21 DAYS
267,597
SESSIONS
5.7%
CTR
39,139
UNIQUE VIDEO VIEWS
738,859
IMPRESSIONS
49%
CONVERSION
